International Women's Day Festival

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More than 100 high-profile women from sport, science, arts and business across the Fylde Coast played their part in inspiring local young women to “smash glass ceilings” and see themselves as equals as the first-ever International Women’s Day Festival took place in Blackpool.

The atmosphere at Blackpool Sixth Form was electric on Saturday as more than 200 school pupils from across the region delved into activities from African drumming, laser shooting, film-making, cosmic chemistry, coding to confidence building and wellbeing workshops at the unique festival, as part of global International Women’s Day.

Kelly Massey Team GB 4 x 400m Olympic champion, Fylde’s Pentathlon GB medallist Dr Nic Robinson, Blackpool-born comedian Ruth Cockburn and Dame Julia Cleverdon CBE, part of the Blackpool Pride of Place Partnership and co-founder of the social movement #iwill, took time out to back the festival.

With Kate Shane of Merlin entertainment, Tracy Manning of Fylde Council, Andrea Kaye of Wyre Councillor and Sharon Senior, an employment director at Sinclair Broadcast Group, among some of the inspirational role models.

Blackpool Sixth Form students ensured the vibe stayed high, kicking-off the official launch with song and dance performances.

Lancashire pupil Zafeera Abdoola, 12, gave a heart-felt speech as the event was officially opened, telling the attentive audience that feminism isn’t about women trying to be superior than men, but about ensuring that “all humans are equal”.

With Rio Olympic bronze medallist Kelly Massey reiterating that “anything is possible” before getting everyone moving with a physical warm-up to music.

Blackpool-born comic Ruth Cockburn, told youngsters how Blackpool had “made her” and pushed her towards opening new doors.

Telling the young women never to give up on their dreams, the stand-up comic, who regularly performs across Europe and has billed at the Apollo, The Comedy Store and Shakespeare’s Globe, said: “I have been told for the past 15 years that women are not funny!”

“I am often the only woman on the bill and I have experienced first-hand what it is like to be a female in a male-dominated environment. I have turned up at gigs and people have asked me if I’m the girlfriend of one of the acts. I’m proud to say ‘no mate, I’m your headline act tonight’.”

She added: “It’s really important for young women, who are told that they can’t do certain things, to have positive role models to show them ‘yes, you can’.

“So, events like these are important to let young women know they can be what they want to be, give them a voice and let them know that they will be listened to.”

Christine Hodgson, Chair of Blackpool Pride and Place Partnership and Chair of Capgemini UK plc, one of the world’s foremost providers of consulting, technology and outsourcing services, called the atmosphere “intoxicating”.

The former Blackpool Elmslie School pupil said: “Having worked for 35 years in a male-dominated world, I think fantastic events like this are vital in shining a light on opportunities for women.

“Blackpool has more than its fair share of inspirational women and this event opens the doors of opportunity for these young women to gain new experiences and meet different people, which is fantastic.”

Deborah Terras, director of The Washington Group, which organised the event, said: “It was all about coming together as a call to action to support equality and gender parity.”

Mrs Terras, from Blackpool, added: “It was great to see young girls enjoying themselves, having such positive experiences and leaving with an action plan to make a difference to their lives – whether that be a career to embark on, or trying new things and ultimately believing that they can do anything if they set their mind to it.

“The Fylde Coast is an amazing place to live, work and enjoy. What makes it special are the people who live here – and we saw that first hand at the festival with women from all walks of life coming together and helping each other to make a difference.”

Baines School in Poulton-Le-Fylde was just one of 20 schools which took part in the event.

Pupils were paired up with role model Carolyn Mercer and teacher Holly Gibson said they were now planning further workshops both with Mrs Mercer and as part of a new afterschool club.

“This has been incredibly inspiring and valuable for our girls,” said Miss Gibson. “Many girls have a hard time with confidence and today has helped them to overcome that.

“They are buzzing and so it has inspired us to set up an afterschool club dedicated to growing pupils’ confidence. We’re hoping to run some workshops on the back of the event, motivating and inspiring the girls in the school to boost their own self confidence. We are also going to look at some training for the older pupils to become role models and mentor the younger pupils within the school.”

Carolyn Mercer said she was “thrilled” to be asked to take part in the festival and believes that “Equal rights and opportunities for women are not negotiable. They are an imperative”.

Ms Mercer, a former headteacher, whose motto is ‘working together works’, added: “Working with the young women and staff of Baines was an extra bonus for me. I’m always impressed and enthused by working with young people but these young women were superb.

“It’s worth remembering that young women are not merely part of the future, they’re a key part of the present. This was exemplified by the festival and the Baines young women.”

And, local solicitor Fiona Reid, said: “Blackpool has for many years been given bad press. As a Blackpool girl myself I know how the negativity about the town can affect you. I am extremely proud of my home town and it saddens me that this negativity can impact on a girl’s life.

“There are so many amazing and inspiring women from this town and this was a great opportunity to be a part of raising a girl’s aspirations for her future. “

Sustainability Field – Sponsored by: Regenda Housing

A green field filled with workshop ranging from design your own eco city, build an eco brick to upcycle a bike and tye dye a t-shirt

Happiness Field – Sponsored by: United Utilities

Happiness make the world go round. A field providing workshops from well being to bra fitting, period poverty social action to gender identity, keeping yourself safe and teach yourself kindness.

Innovation & Dreams Field – Sponsored by: Inenco

A field filled with aspirations and imagination, ranging from STEM workshops, coding interactive sessions and careers aspirations. 

Bea-U-tiful Field – Sponsored by: Wyre Council

 

A Field encompassing confidence, self belief and positive affirmations. Interactive workshops including Make Up Artists, special effects, self-defence and photography. 

This Girl Will Field – Sponsored by: Active Lancashire & Lido Guides

 

The active field supporting young women to have a go. Workshops ranging from 1st Aid to Citizens Advice Bureau Social Action, introduction to being a lifeguard to Blackpool and Fleetwood Football Community Trusts and many more surprises. 

Hall of Fame Field – Sponsored by: Fylde Council

Our main field, including 35 role models, live entertainment and some special surprises. This is the chill our zone where you can relax over a cuppa on a comfy sofa and talk to some inspirational women.

Heres how you can get involved!

Sponsorship Package 1 = £1,000 (inc VAT). 

You will get full exclusive sponsorship of a ‘field’, business logo on all event material from brochures, adverts and publicity, be included in the social media campaign, inclusion in media coverage. You will have the opportunity to advertise your company and have positive encounters with future employees, clients and referral pathways for your company. 

Sponsorship Package 2 = £450 (inc VAT). 

You will get exclusive sponsorship of a local high school(s) to send 15 young women to the festival and business logo in brochure and in the social media package specific to the high school(s). You will have the opportunity to link your business to a local school to develop community engagement, as well as supporting the opportunities for young people in education, enterprise and employment. 

Workshop Delivery 

Could you/your organisation deliver 4x1 hour workshops on the day, on a chosen theme with interactive, fun and accessible learning opportunities? 

Your organisation will be in the spotlight, not just with the young women who will be very grateful to be benefactors of your help, but as a fair and equal organisation that wants to help make a positive difference and boost talents of the future workforce. 

Volunteer for the day 

Could your organisation provide volunteers to act as Festival diplomats and Field advisors, working alongside other organisation representatives to support the delivery and smooth running of the Festival? 

You’ll be supporting young women to access vital opportunities but potentially supporting your own future workforce too, in playing a part in their community and supporting your CSR commitments. 

Become a role model 

Are you a positive role model for young women? Does your organisation have any positive female role models? We have designed an educational toolkit for each school participating in the Festival to link to a prominent Fylde Coast woman (women) and research their journey and success story. Each school will display their research in our Inspirational/Hall of Fame Field. 

This is an amazing opportunity for you or your colleagues/staff, to tell your journey of overcoming barriers and breaking down gender bias to inspire young women to achieve their goals too.

International Women’s Day 2019 campaign theme:

#BalanceforBetter

The future is exciting. Let’s build a gender-balanced world.

Everyone has a part to play – all the time, everywhere.

From grassroots activism to worldwide action, we are entering an exciting period of history where the world expects balance. We notice its absence and celebrate its presence.

Balance drives a better working world. Let’s all help create a #BalanceforBetter

For more information on International Women’s Day visit: www.internationalwomensday.com

Interested?… Contact us today

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